A uniquely skin-safe, ultra-gentle laundry shampoo (so mild you could, in a real pinch, bathe with it!).

For laundering the clothing and linens of infants and children, those with extra-dry, sensitive, atopic, or hyperpigmented skin, or those with contact acne and/or clothing contact dermatitis.

With monolaurin, a natural, gentle, coconut-derived anti-microbial skin-soothing antioxidants.

A coddling laundering, a cossetting launderette: a unique opportunity to fawn as you launder.